Monica Froese – The Digital Shop Experience

Categories: Marketing & Sales
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About Course

Making daily sales should be a normal thing

Unearth digital products hiding in your existing content and sell them at scale with a streamlined e-commerce shop

ALL your hard work is about to get the attention (and sales!) it deserves.

WELCOME TO…

What You’ll Learn

 NOTE: The Digital Shop Experience™ received a complete round of updates (including 14 NEW lessons) in Spring 2024!

  • The Digital Shop Experience Complete Program ($4,997 value) ⬅️Updated in 2024!

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  • Private Podcast Audio Feed of ALL Trainings ($197 value)

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  • Digital Shop Experience Template Pack ($497 value)

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  • Your Shop Listed on Our Website ($197 value)

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  • BONUS Back-End Shopify Setup Videos ($997 value) ⬅️Updated in 2024!

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  • BONUS 1-Hour Shopify SEO Training ($197 value)

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  • BONUS Access to our Quick Win Workshop about Shopify ($97 value)

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  • BONUS Access to our Amplified Quick Win Workshop about Shopify ($97 value)

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  • BONUS Access to our Quick Win Workshop about Flash Sales ($97 value)

Phase 1

PREPARE TO LAUNCH YOUR SHOP

  • Create your custom 3-month e-comm roadmap

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  • Audit and repurpose your content for e-comm listings
    Pricing considerations for your listings

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  • Learn the core marketing campaigns that will give every customer the optimal sales experience

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  • Create your personalized e-comm marketing calendar

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  • Amplify your sales with store credit and Shopify bundles

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  • Create a profitable affiliate program for referral sales

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  • Navigate Google Search Console, Facebook, Instagram, Pinterest, and Google Shop

Phase 2

BUILD AN IRRESISTIBLE STOREFRONT

  • Branding tips for a professional storefront

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  • Create your store’s navigation so shopping is easy

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  • Build out your customer’s shopping journey thoughtfully

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  • Create irresistible product listings that convert

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  • Automate your flash sales so selling feels like pure magic

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  • Maximize your customer’s Average Order Value (with the BEST apps!)

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  • Create the perfect welcome offer so your customers are compelled to complete their order

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  • Leverage customer testimonials for more sales

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  • …and MORE tips for improving your customer’s experience

Phase 3

DATA, ORGANIZATION, AND STRATEGIC PLANNING

  • Build out back-end processes so your shop runs seamlessly

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  • Pull useful reports to read your shop’s data

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  • Make strategic decisions with your reports

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  • Create a high-performing marketing calendar (using data!) that feels good to you and your customers

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  • Execute a marketing calendar your business loves using automation

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  • Problem solving shop marketing campaigns
Show More

What Will You Learn?

  • Launch and scale your own digital shop using proven e-commerce strategies.
  • Repurpose your existing content into profitable digital products.
  • Build a professional, irresistible storefront with optimized navigation and product listings.
  • Create a 3-month e-commerce roadmap tailored to your business.
  • Implement core marketing campaigns to maximize customer experience and sales.
  • Automate flash sales, affiliate programs, and referral systems.
  • Use store credit, bundles, and welcome offers to increase average order value.
  • Navigate Shopify, Google Search Console, Facebook, Instagram, Pinterest, and Google Shop.
  • Read and analyze shop data to make informed business decisions.
  • Build a sustainable marketing calendar using automation and strategy.
  • Improve customer experience with branding, testimonials, and conversion tactics.

Course Content

Topic 1: 01-Quick Win Workshop
Module containing 13 video lessons

  • Lesson 1: 1 Repurposing And Auditing Content For Shop Listings
    03:43
  • Lesson 2: 2 Using Data To Build A Consistent Marketing Calendar
    03:57
  • Lesson 3: 3 Automate Your Shop Flash Sales
    02:40
  • Lesson 4: 4 Powerful Strategies For Making More Money In Your Shop
    02:51
  • Lesson 5: Part 1 Our Overall Shopify Strategy
    03:57
  • Lesson 6: Part 2 How To Drive Traffic To Your Shop
    02:45
  • Lesson 7: Part 3 The Customer Experience In Your Shop
    03:57
  • Lesson 8: Part 4 Templates And Tools
    03:13
  • Lesson 9: Part 5 Behind The Scenes Of Our Shop
    05:51
  • Lesson 10: Part 1 Why Should You Run A Flash Sale
    02:38
  • Lesson 11: Part 2 Types Of Flash Sales And Setting Revenue Goals
    02:59
  • Lesson 12: Part 3 How To Execute A Flash Sale
    05:02
  • Lesson 13: Part 4 Creating A Marketing Calendar Final Q A
    05:04

Topic 2: 01-Welcome
Module containing 2 video lessons

Topic 3: 02-BONUS – Setting Up Your Shopify Store
Module containing 9 video lessons

Topic 4: 03-Phase 1 – Prepping to Launch Your Shop
Module containing 11 video lessons

Topic 5: 04-Phase 1 – Supporting Traffic and Marketing Strategies
Module containing 8 video lessons

Topic 6: 06-Phase 1 – Bonus Content
Module containing 2 video lessons

Topic 7: 07-Phase 2 – Building an Irresistible Storefront
Module containing 8 video lessons

Topic 8: 08-Phase 2 – Deep Dives on Shopify Apps and Tools
Module containing 17 video lessons

Topic 9: 09-Phase 2 – Supporting Templates
Module containing 1 video lessons

Topic 10: 10-Phase 3 – Data Organization and Strategic Planning
Module containing 5 video lessons

Topic 11: 11-Phase 3 – Pulling Reports and Reading Data
Module containing 15 video lessons

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