Alex Cattoni – Own The Inbox 2025

Categories: Marketing & Sales
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About Course

Here’s What You Get:

Module 1

3-Step Promotion Plan 

Learn my 3-step system for planning a profitable email campaign that will make your next launch or promotion your best one yet.

Module 2

The 12 Customer Archetypes

Win the hearts and minds of your customers as quickly as possible by understanding the 12 personality archetypes.

Module 3

Step-By-Step Email Playbook

Get the proven email formulas that I’ve used to execute million-dollar launches for myself and my clients. 

Module 4

Crafting The Campaign

Learn the 4 types of open loops, tips for improving conversational flow, and the secrets to boosting anticipation and engagement.

Module 5

Magnetic Subject Lines & CTAs

Discover how to write effective subject lines and CTAs, plus my best practices for avoiding the spam folder.

FREE BONUS #1

AI Email Campaign Assistant

I can’t wait for you to meet your brand new Posse Email AI Assistant. Trained by Alex herself based on her proven email playbook and promotion frameworks, this AI assistant will help you outline your next sales campaign. In just a few minutes, you’ll know what emails to send, how many and how often, complete with notes on the best hook to use, subject line options and more.

FREE BONUS #2

Behind-The-Scenes Email Critique

During this bonus video session, Alex reviews and critiques 3 email campaigns in real time. Watch as she shares her screen, gives valuable insight and reveals simple tricks to take your emails from good to great. She then answers the most pressing questions when it comes to finalizing your email campaigns and putting them out into the world (for your clients or customers to fall in love with).

FREE BONUS #3

Copy Posse Email Vault

Need inspo for your next email campaign? Get access to every single email example featured inside Own The Inbox from Alex’s private swipe file. Inside this Google Drive, you’ll find copies of our best-performing autoresponders, welcome emails, affiliate emails, and storytelling emails to add to your own inspiration folder. Refer to these examples to guide your own writing and brainstorming.

List-Building Toolkit

Turn “lurkers” into leads and build your email list – even if you have nothing to sell (yet). Get Alex’s complete blueprint for every single asset you need to start building a list of qualified leads and creating trust through ongoing email marketing. This toolkit includes formulas from the wildly popular STORM course: Lead Magnet Formula, Landing Page Formula, A.I.M. Email Sequence, and Webinar Formula.

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Course Content

Topic 1: 02-DAY 1- The Promotion Pyramid The 3-Step Formula For Turning Signups Into Sales
Module containing 1 video lessons

  • Lesson 1: Training Video
    02:25:56

Topic 2: 03-DAY 2- Email With Empathy Understanding The 12 Customer Archetypes
Module containing 2 video lessons

Topic 3: 04-DAY 3- Posse Email Playbook How To Write Emails That Create Authority Anticipation
Module containing 1 video lessons

Topic 4: 05-DAY 4- Crafting The Campaign How To Write Rad Emails Your Audience Loves
Module containing 2 video lessons

Topic 5: 06-DAY 5- Inbox Influence How To Write Majorly Magnetic Subject Lines CTAs
Module containing 1 video lessons

Topic 6: 07-Bonuses
Module containing 3 video lessons

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