Define Digital Academy – Mastering Google Ads
About Course
What’s Included:
- Lifetime Access to the course
- 10 Comprehensive Modules
- Bonus Content:
– “The Future of Google Ads” (with a brief history) - PLUS:
– Scaling with Google Ads.
– Google Ads Playbook for eCommerce.
– Google Ads Playbook for Lead Generation.
– Ongoing support offered through Course AI Agent. - In-depth Guidance on Six Essential Google Ads Campaign Types:
– Search
– Shopping
– Performance Max
– Display
– Video
– Demand Gen - Proven Strategies for Budget Optimization:
– Techniques for managing budgets from $300 to $750,000 per month.
– Methods for maximizing returns at any scale. - Competitive Edge in Google Ads:
– Guidance on leveraging automated campaigns.
– Advanced video and image advertising tactics. - Tailored for specific goals:
– eCommerce
– Lead Generation
Course Content
Topic 1: 01-Mastering Google Ads
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Lesson 1: Welcome And Thank You You For Joining My Mastering Google Ads
09:03
Topic 2: 01-Module 1- How Google Ads Works
Topic 3: 02-Module 2- The Different Types Of Google Ads Campaigns
Topic 4: 03-Module 3- Keyword Research Done Right
Topic 5: 04-Module 4- Lets Get Creative With Ads Extensions
Topic 6: 05-Module 5- High Converting Landing Pages
Topic 7: 06-Module 6- Conversion Tracking Screenshare
Topic 8: 07-Module 7- Setting Up Your Campaigns The Right Way Lesson On When To Use Each Campaign
Topic 9: 08-Module 8- How To Review Optimise Your Campaigns The Right Way
Topic 10: 09-Module 9- The Google Ads Optimisation Checklist
Topic 11: 10-Spending Segmentation
Topic 12: 11-Targeting
Topic 13: 12-Ads Landing Pages
Topic 14: 13-Bidding
Topic 15: 14-Module 10- Mastering Smart Bidding for Google Ads
Topic 16: 15-Extra Lesson- The Future Brief History Of Google Ads
Topic 17: 01-Module 11- Scaling with Google Ads
Topic 18: 02-The Complete Google Ads Playbook for eCommerce Brands
Topic 19: 03-The Complete Google Ads Playbook for Lead Generation
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