Higher Levels – Ae Mastery
About Course
Here’s What You Get:
Lifetime Access To Online E-Learning Platform
Unlimited Weekly LIVE Sales & Resume Mentoring
Unlimited Free Course Updates
Self-Paced Online Course That Can Be Completed On Your Own Time & Schedule
Weekly Sales Coaching Calls With Top Performing Reps
How it works:
Pillar 1: Territory planning framework
Learn how to create a customized territory plan and identify the lowest hanging fruit across your accounts. We’ll keep you laser-focused on the highest ROI targets.
Pillar 2: Discovery, demo & trial mastery
Actionable advice, templates, and scripts that you can apply instantly in your sales cycle. No “wavin’-magic-wand” or cringe discovery questions.
Pillar 3: Objection handling
Objections aren’t uncomfortable when you’re ready for them. You’ll learn word-for-word how to handle the toughest and most common objections in SaaS sales.
Pillar 4: Negotiation & closing
Learn how to hold value, increase your ACV + win-rate, and land multi-year engagements without cutting your price in half.
Pillar 5: Top prospecting sequences library
Copy + paste the best sequences, call scripts, and messaging being used at companies such as Google, HubSpot, Oracle, AWS, Brex, Outreach, Snowflake, etc.
Pillar 6: Systematizing & freeing up time
Being a top performing AE is cool. Working 12-hour days isn’t. We’ll teach you how to systematize your processes and give you back time for balance.
Course Content
Topic 1: 01-Welcome To AE Mastery
Module containing 3 video lessons
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Lesson 1: Welcome From Kris Eric
05:26 -
Lesson 2: Help Higher Levels Stand Out Improve Your Own Brand
00:33 -
Lesson 3: The Ae Mastery Workbook
02:01
Topic 2: 02-Starting Your AE Journey
Module containing 8 video lessons
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Lesson 1: Overview Of Most Common Onboarding Mistakes
08:30 -
Lesson 2: Building Your Internal Brand Making A Strong First Impression
08:51 -
Lesson 3: Leading Your First Meeting With Your New Colleagues Managers
03:02 -
Lesson 4: What You Actually Should Be Focusing On During Your Ramp
02:21 -
Lesson 5: Exercise Account Territory Planning Tiering Your Accounts
04:55 -
Lesson 6: Sales Navigator Alerts
03:12 -
Lesson 7: How To Set Up And Use Google Alerts On 2022
03:20 -
Lesson 8: Exercise Understanding Clearly Articulating Your Target Personas
02:00
Topic 3: 03-Ramping- Finding Copying Whats Already Working
Module containing 7 video lessons
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Lesson 1: General Framework To Find Whats Working
04:29 -
Lesson 2: Using Salesforce
02:05 -
Lesson 3: Using Salesloft
02:31 -
Lesson 4: Using Outreach
02:31 -
Lesson 5: Reverse Engineering Closed Won Deals
03:09 -
Lesson 6: Reverse Engineering Closed Lost Deals
03:24 -
Lesson 7: Exercise Finding Whats Working Inside Your Organization
02:00
Topic 4: 04-The FirstDiscovery Call
Module containing 13 video lessons
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Lesson 1: Template First Call Discovery Outline
19:33 -
Lesson 2: How To Run A 30 Minute Discovery Call In Tech Sales 2025
42:38 -
Lesson 3: Minute By Minute Framework
02:00 -
Lesson 4: Most Common Discovery Call Mistakes In 2025
31:34 -
Lesson 5: The Top Things We Need To Uncover During Discovery
02:00 -
Lesson 6: The First Two Minutes How To Small Talk The Right Way
03:01 -
Lesson 7: Agenda First Question
04:01 -
Lesson 8: Active Discovery Digging Deeper
09:56 -
Lesson 9: Pitching Setting Next Steps
09:13 -
Lesson 10: Multi Threading
02:33 -
Lesson 11: Getting Executive Sponsorship For Large Deals
03:26 -
Lesson 12: Recap Email
02:05 -
Lesson 13: Optional Pre Call Email To Expedite Research For Inbound Leads
02:00
Topic 5: 05-The Demo
Module containing 7 video lessons
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Lesson 1: Template Demo Call Outline Slides
13:27 -
Lesson 2: Most Common Demo Mistakes
10:45 -
Lesson 3: Before We Jump In Recap Deck
02:00 -
Lesson 4: What To Show First
02:28 -
Lesson 5: Before After Showing A Feature
02:00 -
Lesson 6: Differentiating Your Product
02:40 -
Lesson 7: Pricing Setting Next Steps
16:12
Topic 6: 06-The Trial POV
Module containing 8 video lessons
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Lesson 1: Templates All Trial Pov Outlines Slides
02:00 -
Lesson 2: Pov Overview And Common Mistakes
12:28 -
Lesson 3: Managing Your Champion Throughout A Pov
05:17 -
Lesson 4: Prep Call
03:02 -
Lesson 5: Kickoff Call
02:00 -
Lesson 6: Check In Call
02:04 -
Lesson 7: Wrap Up Call
02:00 -
Lesson 8: Real Example Of Denying A Customer A Pov
04:50
Topic 7: 07-Negotiation Closing
Module containing 9 video lessons
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Lesson 1: Most Common Negotiation Closing Mistakes
08:59 -
Lesson 2: Before You Negotiate Isolating The Objection
02:00 -
Lesson 3: Negotiation Framework
02:00 -
Lesson 4: Give Get
02:00 -
Lesson 5: Once Youve Sent The Docu Sign Give Em A Call
02:00 -
Lesson 6: When To Walk Away
02:00 -
Lesson 7: Handling Pushback Over Email
02:00 -
Lesson 8: When They Ask For A Discount Early
02:39 -
Lesson 9: Increasing Your Acv Pricing Strategy
02:56
Topic 8: 08-AE-SDR Relationship
Module containing 1 video lessons
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Lesson 1: What Sdrs Expect From Aes In A Partnership How They Rank You
06:41
Topic 9: 09-Common Objections and Overcoming Them
Module containing 9 video lessons
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Lesson 1: This Costs Too Much
04:39 -
Lesson 2: We Dont Have A Timeline But We Want To Test It First
02:00 -
Lesson 3: Ill Introduce You To Our Executives Later Were Not At That Stage Yet
02:43 -
Lesson 4: Let Me Talk Internally And Ill Get Back To You
02:00 -
Lesson 5: Your Competitor Is Cheaper
02:51 -
Lesson 6: Well Your Competitor Does Insert Feature
02:09 -
Lesson 7: Well Your Competitor Does Insert Feature
02:02 -
Lesson 8: Were Not Sure Its The Right Time Right Now
02:44 -
Lesson 9: What Differentiates You From Your Competitor
02:00
Topic 10: 10-Getting Ghosted
Module containing 4 video lessons
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Lesson 1: Pick Up The Phone
02:00 -
Lesson 2: Internal Executive Pings
02:00 -
Lesson 3: Ad Hoc Calendar Invite
02:00 -
Lesson 4: Ghosted Sequence
02:00
Topic 11: 11-Prospecting
Module containing 9 video lessons
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Lesson 1: Prospecting Section Overview Start Here
02:00 -
Lesson 2: Top Prospecting Reports To Create Pipeline
02:00 -
Lesson 3: Organizing Your Territory By Lead Type
03:54 -
Lesson 4: Creating Sequences Based On Lead Type Report
03:09 -
Lesson 5: Prospecting Finding Opportunities With Existing Customers
02:50 -
Lesson 6: Top Performing Sales Sequences Cadences Google Hub Spot Outreach 6 Sense Zoom Info Brex Etc
02:45 -
Lesson 7: Cold Calling Openers For Inbound Leads
03:43 -
Lesson 8: Cold Calling Openers For Outbound Leads
04:07 -
Lesson 9: Leading A Cold Call End To End
04:00
Topic 12: 12-Administrative Tasks Responsibilities
Module containing 4 video lessons
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Lesson 1: How To Properly Forecast Pipeline Hygiene
02:10 -
Lesson 2: Kpis Offense Defense
03:36 -
Lesson 3: Avoiding Internal Meetings
02:00 -
Lesson 4: Time Blocking Time Management
03:27
Topic 13: 13-Separating Yourself VS Other Sales Reps
Module containing 7 video lessons
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Lesson 1: Speed
02:00 -
Lesson 2: Creating And Maintaining Frame Throughout The Entire Cycle
09:02 -
Lesson 3: Dont Ask Two Sided Questions
02:00 -
Lesson 4: Build A Strong Relationship With Your Sales Engineer Solutions Consultant
02:42 -
Lesson 5: Be Willing To Walk Away From An Unqualified Situation
02:04 -
Lesson 6: Handling Conversations With Multiple Prospects
03:16 -
Lesson 7: Getting Focused On The Wrong Things
03:25
Topic 14: 14-Systematizing Your Work
Module containing 3 video lessons
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Lesson 1: Why Its Worth Taking The Time To Systematize Your Work
02:00 -
Lesson 2: Mapping Out Your Most Common Scenarios
02:00 -
Lesson 3: Creating Your Templates
02:00
Topic 15: 01-Introduction
Module containing 1 video lessons
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Lesson 1: Introduction
03:45
Topic 16: 02-Why Tech Sales
Module containing 1 video lessons
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Lesson 1: Why Tech Sales
03:58
Topic 17: 03-Overview of a Tech Sales Career
Module containing 1 video lessons
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Lesson 1: Overview Of A Tech Sales Career
02:16
Topic 18: 04-SDR Role and Day to Day
Module containing 1 video lessons
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Lesson 1: Sdr Role And Day To Day
02:00
Topic 19: 06-Success Stories
Module containing 83 video lessons
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Lesson 1: How Destyn Broke Into Salesforce With No Tech Experience
10:08 -
Lesson 2: Merrills Journey From Personal Trainer To Sdr At Snowflake One Of The Top Tech Companies In The World
07:08 -
Lesson 3: Jacobs Experience With Course Careers And Higher Levels
06:42 -
Lesson 4: How Ona Broke Into A 105 K Tech Sales Job With No Sales Experience
11:19 -
Lesson 5: Bens Journey From Technician To Market Leader Without A College Degree
06:56 -
Lesson 6: Zachs Career Change From Boring Government Job To 100 K Remote Tech Sales Job
06:41 -
Lesson 7: Why Aziz Left A Boring Career For A 90 K Tech Sales Sdr Job
06:43 -
Lesson 8: 19 Year Old Broke Into A 90 K Cybersecurity Sdr Job Cristians Story
09:17 -
Lesson 9: Why Briana Left Accouting To Pursue A More Exciting Career In Tech Sales Course Careers Vs Higher Levels
07:54 -
Lesson 10: How Mitchel Went From Marketing To Tech Sales In Canada
10:32 -
Lesson 11: Shaynas Journey From Real Estate Mom To Tech Sales
09:29 -
Lesson 12: Luiss Journey From Solar Sales To 105 K Sdr Job
11:11 -
Lesson 13: Why Jesse Left Teaching For Tech Sales
08:43 -
Lesson 14: How Antoine Went From Car Sales To 130 K Tech Sales Job
08:08 -
Lesson 15: Michaels Journey From Gym Owner To Market Leading Sales Company Zoominfo
10:37 -
Lesson 16: Harshaans Decision To Break Into Tech Sales Over Consulting 80 K At Market Leader
05:18 -
Lesson 17: How Daul Went From The Military To The 1 Cybersecurity Company In The World
08:26 -
Lesson 18: Why Prince Left A Safe But Boring Engineering Career For Tech Sales
08:58 -
Lesson 19: Why Sam Left Car Sales For Tech Sales
09:06 -
Lesson 20: Jasons Transition From Financial Services To Top Tech Sales Company
06:31 -
Lesson 21: How Ivan Broke Into Tech Sales At 19 Years Old As A College Dropout
09:20 -
Lesson 22: Joshuas Journey From Icu Nurse To Top Tech Sales Company 85 K
07:10 -
Lesson 23: How Wassim Broke Into Tech Sales In 3 Weeks
10:12 -
Lesson 24: How Ezron Went From Amazon Driver To 90 K Sdr
09:14 -
Lesson 25: How Steve Broke Back Into Tech Sales After 5 Years Without A Job
08:04 -
Lesson 26: Why Joe Left Banking And Chose Higher Levels Over Course Careers
10:06 -
Lesson 27: Miguels Secret To Breaking Into Zoominfo Without A Degree
07:06 -
Lesson 28: Calebs Journey Breaking Into Oracle With No Past Tech Or Sales Experience
08:34 -
Lesson 29: How Gabriel Got A Tech Sales Job Living Outside The Us
09:08 -
Lesson 30: Zachs Path From Law School Dropout To 90 K At Market Leader Okta
09:58 -
Lesson 31: Why Mac Left A Comfortable And High Paying Job For Tech Sales
08:20 -
Lesson 32: Ryans Story Nurse With No Experience To Tech Sales At 1 Cybersecurity Company
08:14 -
Lesson 33: Why Noah Left Real Estate For More Upside 76 K In Tech Sales
04:21 -
Lesson 34: How Elias Broke Into A Top Company Without A Degree
08:23 -
Lesson 35: Jeffs Journey From The Restaurant Industry To Tech Sales
10:03 -
Lesson 36: Walters Career Change From Car Sales To 90 K Tech Sales Job
08:44 -
Lesson 37: Walters Career Change From Car Sales To 90 K Tech Sales Job
08:43 -
Lesson 38: Nicks Transformation From Bored Engineer To Top Tech Sales Job
05:18 -
Lesson 39: Nathans Journey From New College Grad To Tech Sales
08:23 -
Lesson 40: Quadris Path From Professional Soccer Player To Tech Sales
06:54 -
Lesson 41: Matthews Career Change From Marketing To Tech Sales In Canada
07:58 -
Lesson 42: Why Pat Left Nursing For Tech Sales
05:50 -
Lesson 43: How Keegan Left A Boring Manufacturing Job In Iowa For A Remote Sdr Job And Moved To Denver
02:00 -
Lesson 44: How Chad Left Hospitality For Tech Sales And Broke Into Twilio A Market Leader
09:41 -
Lesson 45: How Andrew Broke Into A Top Ai Startup After A 2 Year Sabbatical
04:57 -
Lesson 46: Leos Path From Startup To Salesforce In Europe
07:51 -
Lesson 47: Caseys Transition From Occupational Therapist To Hubspot Sdr
03:49 -
Lesson 48: Sahajs Journey From Engineer To Tech Sales In India
07:45 -
Lesson 49: How Isaiah Landed The 1 Tech Sales Internship While In College
06:51 -
Lesson 50: Abhinavs Story Car Sales To 92 K Sdr Job
04:41 -
Lesson 51: How Michael Landed An Sdr Job After 2 Years Of Freelancing
07:32 -
Lesson 52: Josephs Path From Finance And Startups To Top Tech Sales Job
09:10 -
Lesson 53: How Nicolas Left Real Estate To Break Into Tech Sales
10:12 -
Lesson 54: Matts Secret To Getting An 85 K Sdr Job Right Out Of College
07:15 -
Lesson 55: How Carter Broke Into A Market Leader Okta Instead Of Grad School
07:40 -
Lesson 56: How Genar Landed A 95 K Sdr Job With No Tech Or Sales Experience
07:31 -
Lesson 57: How Noah Left A Boring Banking Job For A Higher Paying Tech Sales Job
09:44 -
Lesson 58: Griffins Transformation From Personal Trainer To 85 K Tech Sales Job
07:27 -
Lesson 59: How Arthur Went From An Overnight Warehouse Job To A 70 K Tech Sales Job
08:06 -
Lesson 60: Qa Engineer To Tech Sales At Docusign Davies Journey
08:15 -
Lesson 61: Nates Transition From Staples Store Clerk To 77 K Remote Sdr
07:18 -
Lesson 62: Sumits Journey From Car Sales To Top Australian Tech Company
10:17 -
Lesson 63: Why Joey Left A Stable Helpdesk Career For Tech Salesl
06:26 -
Lesson 64: How Juan Broke Into Mongo Db While Living Outside The Us
10:36 -
Lesson 65: How Jaylen Went From Construction To Tech Sales
07:38 -
Lesson 66: Robertos Career Change From Real Estate To 85 K Tech Sales
06:26 -
Lesson 67: Himats Journey From Fitness To Tech Sales
08:28 -
Lesson 68: Marcs Transition From Military To 80 K Sdr With No Sales Experience
08:19 -
Lesson 69: Peters Mid Career Change From Chef To Tech Sales 80 K
09:34 -
Lesson 70: How Kiril Broke Into Tech Sales In The Uk
06:55 -
Lesson 71: How Magnum Broke Into The 1 Tech Company In The World
09:39 -
Lesson 72: Lamonts Transition From Gnc Nutrition Store To 80 K Sdr Job With No Degree
06:23 -
Lesson 73: Why Brandon Chose Sales Over Grad School And Broke Into An 80 K Oracle Job
09:31 -
Lesson 74: Mikes Journey From Family Plumbing Business To Fin Tech Market Leader
09:08 -
Lesson 75: How Brant Landed A 140 K Role At Hubspot
09:06 -
Lesson 76: How Ernesto Broke Into A Market Leader With No Sales Experience
09:54 -
Lesson 77: How Christopher Landed A 93 K Tech Sales Job After Being Laid Off
08:49 -
Lesson 78: How Eytan Landed A 120 K Sdr Job Right Out Of High School
09:42 -
Lesson 79: How Jade Went From Realtor To Top Company Okta In 15 Months
10:20 -
Lesson 80: Gabes Experience With Course Careers And Higher Levels And How He Got An 85 K Job L
08:28 -
Lesson 81: Silass Journey From Personal Trainer To Market Leader Sprinklr
10:33 -
Lesson 82: Valentinos Transition From Commission Only Sales To Unicorn Tech Startup With No Degree
06:44 -
Lesson 83: Henrys Journey From Analyst To Tech Sales Course Careers Vs Higher Levels
06:57
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